A World on the Verge
We’ve all seen the headlines: AI is the next big thing, the “holy grail” of innovation. But behind the glossy media stories, there’s real...
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AI Beyond Prompts
Mar 09, 2025
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10 Substantive Shifts Changing Creative Work
Just spent the night with Amy Webb's freshly-dropped Internet Trends report from SXSW, and my brain's still buzzing with the implications. After...
The Future of Sales Leadership: AI, Time Hacking, and the Shane Gibson Experiment
Feb 14, 2025
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Let’s get real for a second. AI isn’t just another shiny gadget in the ever-growing tech pile—it’s the ultimate force multiplier. But here’s the twist: It’s not...
Inside The Upgrade AI: Real Talk About AI from the Creative Frontier
Feb 13, 2025
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This week Peter and I spent a couple days delivering our new bespoke The Upgrade AI training with the marketing and communications team at Compass Datacenters in Dallas. Not to flex, but the...
The Upgrade AI Has Entered the Chat
Dec 31, 2024
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You've heard the hype. AI is the future, the game-changer, the disruptor. But let's be real: for most folks, it's also pretty damn intimidating. It's the elephant in the boardroom, the nagging...
